Want to make your communications smarter, sharper, and actually read? Need to figure out how to more accurately target your message to your audience? Thinking about starting a magazine from scratch? Vicki can lead you through it.

Thanks to more than 20 years working in publications of all shapes and sizes, she’s come at content from every angle—writing, editing, planning, diagnosing, and strategizing how to do all of the above better, stronger, faster. She brings a unique perspective, having worked inside the ivory tower (at Penn State, Pitt, and Dartmouth) and in the commercial world—from city magazines with a circulation of 120,000 to corporate start-ups to national publications with 10.5 million subscribers worldwide.

She helps clients create institutional messages, turn them into compelling stories, and translate them to various audiences across multiple platforms, always able to discern the fine line between what you want to say, and what your readers need to hear. As an editorial strategist, she’s consulted on content for fundraising campaigns and critiqued, assessed, overhauled, and Hail-Mary-edited magazines, which she thinks are making a comeback. For real.

For more details on her services, contact Vicki.

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